Our Impact

Clean Rivers

Clean Air

Clean Heart
The Issue

About 8,000,000 tonnes of flower waste is dumped into the Indian rivers each year across 600,000 places of worship.

Our Action

Our incense sticks are hand-rolled by women artisans.
How do we do it ?

One more Truth

We DO-NOT Dip in Chemicals
The dipping method popularly used by so-called “natural” incense makers is a marketing gimmick.
The fact being, essential oils are super expensive and it’s unrealistic to dip incense sticks into a bucket full of essential oils. Therefore, many incense makers dilute the essential oils with chemical aids.
We on the other hand, mix pure unadulterated essential oils into our incense mix before we hand roll them.
Truly Hand Rolled
Based on our market research and product evaluations from many competitor brands we have come to understand that most incense makers are not literally “hand-rolling” their sticks.
Rather, they use the “dholak” method where they mechanically try to toss the sticks along with dry incense masala to make it appear as if they were hand-rolled.
We hand-roll 100% of our sticks and the evidence to that would be our minor inconsistencies in the thickness and length of our sticks.


Real For Real
We are proud of our products’ true nature. As mentioned there might be minor discrepancies in our shape and size of our sticks. These inconsistencies occur as there are many different women artisans hand-rolling them and they do not have the same shape or size of their palms.
Additionally, our fragrances would be milder than some other popular brands in the market. This is partially because we do-not use any fragrance enhancers to artificially inflate our fragrance and partially because the recycled flower powder we use masks the fragrance of essential oils.
